# IGNY8 Pricing System - Final Plan

**Date:** December 26, 2025  
**Status:** APPROVED

---

## 1. Pricing Foundation

### 1.1 Credit Pricing

| Item | User Pays |
|------|-----------|
| **1 Credit** | **$0.10** |
| 1 Basic Image | 1 credit ($0.10) |
| 1 Premium Image | 4 credits ($0.40) |

*Everything is credits. Images consume credits.*

### 1.2 Our Costs

| Item | Our Cost | User Pays | Margin |
|------|----------|-----------|--------|
| 1 Credit (AI tokens) | $0.01 | $0.10 | 90% |
| 1 Basic Image | $0.02 | $0.10 | 80% |
| 1 Premium Image | $0.08 | $0.40 | 80% |

---

## 2. Plan Structure

### 2.1 Credits per Plan

| Plan | Total Credits | Image Allocation | AI Credits | Plan Price |
|------|---------------|------------------|------------|------------|
| **Starter** | 1,000 | 200 basic (or 50 premium) | 800 | **$100** |
| **Growth** | 2,000 | 800 basic (or 200 premium) | 1,200 | **$200** |
| **Scale** | 5,000 | 2,000 basic (or 500 premium) | 3,000 | **$500** |

*Price = Total Credits × $0.10*

### 2.2 Other Plan Limits (from screenshot)

| Plan | Price | Sites | Users | Keywords | Articles* |
|------|-------|-------|-------|----------|-----------|
| **Starter** | $100 | 2 | 2 | 500 | ~50 |
| **Growth** | $200 | 5 | 3 | 2,000 | ~200 |
| **Scale** | $500 | 99 | 5 | 5,000 | ~500 |

*Approximate based on credit allocation

---

## 3. Credit Cost per Operation

| Operation | Credits | Notes |
|-----------|---------|-------|
| Clustering | 5 | Per cluster batch |
| Idea Generation | 10 | Per idea |
| Content Writing (Short ~800w) | 20 | Minimum |
| Content Writing (Medium ~1500w) | 30 | Average |
| Content Writing (Long ~2500w) | 40 | Long-form |
| Image Prompt Extraction | 10 | Per article |
| Basic Image | 1 | Per image |
| Premium Image | 4 | Per image |
| Linking | 3 | Per article |
| Optimization | 5 | Per article |

---

## 4. Use Case Scenarios (Full Plan Consumption)

### 4.1 Starter Plan (1000 credits)

| Scenario | Clustering | Ideas | Content | Img Prompts | Images | Link/Opt | Total | Fits? |
|----------|------------|-------|---------|-------------|--------|----------|-------|-------|
| **Heavy Images** | 5×5=25 | 10×10=100 | 10×25=250 | 10×10=100 | 200×1=200 | 10×8=80 | **755** | ✅ |
| **Premium Images** | 5×5=25 | 10×10=100 | 10×25=250 | 10×10=100 | 50×4=200 | 10×8=80 | **755** | ✅ |
| **Content Heavy** | 10×5=50 | 30×10=300 | 20×30=600 | 0 | 0 | 0 | **950** | ✅ |
| **Balanced** | 5×5=25 | 15×10=150 | 15×25=375 | 15×10=150 | 100×1=100 | 15×8=120 | **920** | ✅ |
| **Long Articles** | 3×5=15 | 8×10=80 | 8×40=320 | 8×10=80 | 150×1=150 | 8×8=64 | **709** | ✅ |

**Starter delivers: 8-20 articles depending on usage pattern**

### 4.2 Growth Plan (2000 credits)

| Scenario | Clustering | Ideas | Content | Img Prompts | Images | Link/Opt | Total | Fits? |
|----------|------------|-------|---------|-------------|--------|----------|-------|-------|
| **Heavy Images** | 10×5=50 | 25×10=250 | 25×25=625 | 25×10=250 | 500×1=500 | 25×8=200 | **1875** | ✅ |
| **Premium Focus** | 10×5=50 | 30×10=300 | 30×25=750 | 30×10=300 | 100×4=400 | 30×8=240 | **2040** | ⚠️ |
| **Content Heavy** | 15×5=75 | 50×10=500 | 40×30=1200 | 0 | 0 | 0 | **1775** | ✅ |
| **Balanced** | 10×5=50 | 40×10=400 | 35×25=875 | 35×10=350 | 250×1=250 | 0 | **1925** | ✅ |
| **Agency Mix** | 15×5=75 | 60×10=600 | 30×30=900 | 30×10=300 | 100×1=100 | 0 | **1975** | ✅ |

**Growth delivers: 25-50 articles depending on usage pattern**

### 4.3 Scale Plan (5000 credits)

| Scenario | Clustering | Ideas | Content | Img Prompts | Images | Link/Opt | Total | Fits? |
|----------|------------|-------|---------|-------------|--------|----------|-------|-------|
| **Heavy Images** | 20×5=100 | 80×10=800 | 80×25=2000 | 80×10=800 | 800×1=800 | 80×8=640 | **5140** | ⚠️ |
| **Premium Focus** | 25×5=125 | 100×10=1000 | 100×25=2500 | 100×10=1000 | 100×4=400 | 0 | **5025** | ⚠️ |
| **Content Heavy** | 30×5=150 | 150×10=1500 | 100×30=3000 | 0 | 0 | 0 | **4650** | ✅ |
| **Balanced** | 25×5=125 | 100×10=1000 | 80×30=2400 | 80×10=800 | 400×1=400 | 0 | **4725** | ✅ |
| **Full Pipeline** | 20×5=100 | 80×10=800 | 70×30=2100 | 70×10=700 | 600×1=600 | 70×8=560 | **4860** | ✅ |

**Scale delivers: 70-150 articles depending on usage pattern**

---

## 5. Cost vs Pricing Analysis

### 5.1 Our Cost per Plan (Worst Case - Max Images)

| Plan | AI Credits Cost | Image Cost | Total Our Cost | Plan Price | Margin |
|------|-----------------|------------|----------------|------------|--------|
| **Starter** | 800 × $0.01 = $8 | 200 × $0.02 = $4 | **$12** | $100 | **88%** |
| **Growth** | 1200 × $0.01 = $12 | 800 × $0.02 = $16 | **$28** | $200 | **86%** |
| **Scale** | 3000 × $0.01 = $30 | 2000 × $0.02 = $40 | **$70** | $500 | **86%** |

### 5.2 Our Cost per Plan (Premium Images)

| Plan | AI Credits Cost | Image Cost | Total Our Cost | Plan Price | Margin |
|------|-----------------|------------|----------------|------------|--------|
| **Starter** | 800 × $0.01 = $8 | 50 × $0.08 = $4 | **$12** | $100 | **88%** |
| **Growth** | 1200 × $0.01 = $12 | 200 × $0.08 = $16 | **$28** | $200 | **86%** |
| **Scale** | 3000 × $0.01 = $30 | 500 × $0.08 = $40 | **$70** | $500 | **86%** |

### 5.3 Cost per Article

| Plan | Plan Price | ~Articles | Price/Article |
|------|------------|-----------|---------------|
| **Starter** | $100 | 15 | **$6.67** |
| **Growth** | $200 | 40 | **$5.00** |
| **Scale** | $500 | 100 | **$5.00** |

---

## 6. Final Plan Summary

| Plan | Price | Credits | Image Allocation | Sites | Users | Keywords |
|------|-------|---------|------------------|-------|-------|----------|
| **Starter** | **$100/mo** | 1,000 | 200 basic / 50 premium | 2 | 2 | 500 |
| **Growth** | **$200/mo** | 2,000 | 800 basic / 200 premium | 5 | 3 | 2,000 |
| **Scale** | **$500/mo** | 5,000 | 2,000 basic / 500 premium | 99 | 5 | 5,000 |

### What User Gets

| Metric | Starter | Growth | Scale |
|--------|---------|--------|-------|
| **~Articles/month** | 15 | 40 | 100 |
| **~Images/month** | 200 | 800 | 2,000 |
| **Our Margin** | 88% | 86% | 86% |

---

## 7. Simplified System

### 7.1 Remove All Monthly Limits

**Keep only:**
- ✅ Credits (single pool)
- ✅ Keywords (storage limit)
- ✅ Sites, Users (account limits)

**Remove:**
- ❌ max_content_ideas
- ❌ max_content_words
- ❌ max_images_basic / max_images_premium
- ❌ max_image_prompts
- ❌ All usage tracking fields

### 7.2 How Images Work

Images just consume credits from the same pool:
- Basic image = 1 credit
- Premium image = 4 credits

User decides how to spend their credits (AI or images).