diff --git a/frontend/src/layout/AppSidebar.tsx b/frontend/src/layout/AppSidebar.tsx
index 804d6567..45d761e2 100644
--- a/frontend/src/layout/AppSidebar.tsx
+++ b/frontend/src/layout/AppSidebar.tsx
@@ -66,7 +66,7 @@ const AppSidebar: React.FC = () => {
     const setupItems: NavItem[] = [
       {
         icon: <DocsIcon />,
-        name: "Add Keywords",
+        name: "Find Keywords",
         path: "/setup/add-keywords",
       },
     ];
@@ -75,7 +75,7 @@ const AppSidebar: React.FC = () => {
     if (isModuleEnabled('site_builder')) {
       setupItems.push({
         icon: <GridIcon />,
-        name: "Sites",
+        name: "Your Websites",
         path: "/sites", // Submenus shown as in-page navigation
       });
     }
@@ -84,7 +84,7 @@ const AppSidebar: React.FC = () => {
     if (isModuleEnabled('thinker')) {
       setupItems.push({
         icon: <BoltIcon />,
-        name: "Thinker",
+        name: "AI Writer Setup",
         path: "/thinker/prompts", // Default to prompts, submenus shown as in-page navigation
       });
     }
@@ -96,7 +96,7 @@ const AppSidebar: React.FC = () => {
     if (isModuleEnabled('planner')) {
       workflowItems.push({
         icon: <ListIcon />,
-        name: "Planner",
+        name: "Organize Keywords",
         path: "/planner/keywords", // Default to keywords, submenus shown as in-page navigation
       });
     }
@@ -105,7 +105,7 @@ const AppSidebar: React.FC = () => {
     if (isModuleEnabled('writer')) {
       workflowItems.push({
         icon: <TaskIcon />,
-        name: "Writer",
+        name: "Write Articles",
         path: "/writer/tasks", // Default to tasks, submenus shown as in-page navigation
       });
     }
@@ -114,7 +114,7 @@ const AppSidebar: React.FC = () => {
     if (isModuleEnabled('automation')) {
       workflowItems.push({
         icon: <BoltIcon />,
-        name: "Automation",
+        name: "Automate Everything",
         path: "/automation",
       });
     }
@@ -150,44 +150,44 @@ const AppSidebar: React.FC = () => {
         ],
       },
       {
-        label: "SETUP",
+        label: "GET STARTED",
         items: setupItems,
       },
       {
-        label: "WORKFLOW",
+        label: "CREATE CONTENT",
         items: workflowItems,
       },
       {
-        label: "ACCOUNT",
+        label: "MANAGE ACCOUNT",
         items: [
           {
             icon: <UserCircleIcon />,
-            name: "Account Settings",
+            name: "Your Account Info",
             path: "/account/settings",
           },
           {
             icon: <UserIcon />,
-            name: "Team Management",
+            name: "Your Team",
             path: "/account/team",
           },
           {
             icon: <DollarLineIcon />,
-            name: "Plans & Billing",
+            name: "Your Subscription",
             path: "/account/plans",
           },
           {
             icon: <PieChartIcon />,
-            name: "Usage & Analytics",
+            name: "Your Usage",
             path: "/account/usage",
           },
         ],
       },
       {
-        label: "SETTINGS",
+        label: "CONFIGURATION",
         items: [
           {
             icon: <UserCircleIcon />,
-            name: "Profile Settings",
+            name: "Your Profile",
             path: "/settings/profile",
           },
           {
@@ -197,7 +197,7 @@ const AppSidebar: React.FC = () => {
           },
           {
             icon: <PageIcon />,
-            name: "Publishing",
+            name: "Where to Publish",
             path: "/settings/publishing",
           },
           {
@@ -208,7 +208,7 @@ const AppSidebar: React.FC = () => {
         ],
       },
       {
-        label: "HELP & DOCS",
+        label: "HELP & LEARNING",
         items: [
           {
             icon: <DocsIcon />,
diff --git a/frontend/src/pages/Dashboard/Home.tsx b/frontend/src/pages/Dashboard/Home.tsx
index c3fcb1f7..a542320a 100644
--- a/frontend/src/pages/Dashboard/Home.tsx
+++ b/frontend/src/pages/Dashboard/Home.tsx
@@ -592,10 +592,10 @@ export default function Home() {
       {/* Custom Header with Site Selector and Refresh */}
       <div className="flex flex-col sm:flex-row items-start sm:items-center justify-between gap-4 mb-6">
         <div className="flex-1">
-          <h2 className="text-2xl font-bold text-gray-800 dark:text-white/90">Dashboard</h2>
+          <h2 className="text-2xl font-bold text-gray-800 dark:text-white/90">Your Content Creation Dashboard</h2>
           {lastUpdated && (
             <p className="text-sm text-gray-500 dark:text-gray-400 mt-1">
-              Last updated: {lastUpdated.toLocaleTimeString()}
+              Last checked: {lastUpdated.toLocaleTimeString()}
             </p>
           )}
         </div>
@@ -610,6 +610,7 @@ export default function Home() {
           )}
           <button
             onClick={fetchAppInsights}
+            title="Click to get the latest updates on your content creation progress"
             className="px-4 py-2 text-sm font-medium text-brand-500 hover:text-brand-600 border border-brand-200 rounded-lg hover:bg-brand-50 dark:border-brand-800 dark:hover:bg-brand-500/10 transition-colors"
           >
             Refresh
@@ -627,7 +628,7 @@ export default function Home() {
                 AI-Powered Content Creation Workflow
               </h1>
               <p className="text-lg text-white/90">
-                Transform keywords into published content with intelligent automation.
+                Your complete toolkit for finding topics, creating content, and publishing it to your site - all automated
               </p>
             </div>
             {/* Add Site Button and Site Count in Single Row - Right Side */}
@@ -636,7 +637,7 @@ export default function Home() {
                 <div className="text-right">
                   {sites.length > 1 ? (
                     <div className="text-3xl font-bold text-white">
-                      {sites.length}/{maxSites || '∞'} Sites
+                      {sites.length} of {maxSites || '∞'} Sites Active
                     </div>
                   ) : (
                     <div className="text-xl font-semibold text-white/90">
@@ -679,12 +680,12 @@ export default function Home() {
 
       <div className="space-y-6">
         {/* Progress Flow - Circular Design with Progress Bar */}
-        <ComponentCard title="Your Progress" desc="Track your content creation workflow completion">
+        <ComponentCard title="Your Content Journey" desc="See how far you've come in creating and publishing content">
           {/* Percentage and Progress Bar */}
           <div className="mb-8">
             <div className="flex items-center justify-between mb-3">
               <span className="text-sm font-medium text-gray-700 dark:text-gray-300">
-                Overall Completion
+                Overall Completion: {progress.completionPercentage}% - You're making great progress!
               </span>
               <span className="text-2xl font-bold text-brand-600 dark:text-brand-400">
                 {progress.completionPercentage}%
@@ -696,6 +697,9 @@ export default function Home() {
               color="primary"
               className="h-4"
             />
+            <p className="text-xs text-gray-500 dark:text-gray-400 mt-2">
+              (This shows your progress from keywords through to published content)
+            </p>
           </div>
           
           {/* Icon-based Progress Flow */}
@@ -708,7 +712,7 @@ export default function Home() {
                 <div className="text-center">
                   <div className="text-sm font-semibold text-gray-800 dark:text-white">Site & Sectors</div>
                   <div className="text-lg font-bold text-gray-900 dark:text-white">{sites.filter(s => s.active_sectors_count > 0).length}</div>
-                  <div className="text-xs text-gray-500 dark:text-gray-400">Industry & sectors configured</div>
+                  <div className="text-xs text-gray-500 dark:text-gray-400">Niches you're targeting - Industry & sectors set up</div>
                 </div>
               </Link>
 
@@ -719,7 +723,7 @@ export default function Home() {
                 <div className="text-center">
                   <div className="text-sm font-semibold text-gray-800">Keywords</div>
                   <div className="text-lg font-bold text-blue-600">{progress.keywordsCount}</div>
-                  <div className="text-xs text-gray-500">Keywords added from opportunities</div>
+                  <div className="text-xs text-gray-500">Search terms to target - Keywords added from research</div>
                 </div>
               </Link>
 
@@ -730,7 +734,7 @@ export default function Home() {
                 <div className="text-center">
                   <div className="text-sm font-semibold text-gray-800">Clusters</div>
                   <div className="text-lg font-bold text-purple-600">{progress.clustersCount}</div>
-                  <div className="text-xs text-gray-500">Keywords grouped into clusters</div>
+                  <div className="text-xs text-gray-500">Topic groups - Keywords organized by theme</div>
                 </div>
               </Link>
 
@@ -741,7 +745,7 @@ export default function Home() {
                 <div className="text-center">
                   <div className="text-sm font-semibold text-gray-800">Ideas</div>
                   <div className="text-lg font-bold text-orange-600">{progress.ideasCount}</div>
-                  <div className="text-xs text-gray-500">Content ideas and outlines</div>
+                  <div className="text-xs text-gray-500">Article outlines ready - Ideas and outlines created</div>
                 </div>
               </Link>
 
@@ -752,7 +756,7 @@ export default function Home() {
                 <div className="text-center">
                   <div className="text-sm font-semibold text-gray-800">Content</div>
                   <div className="text-lg font-bold text-green-600">{progress.contentCount}</div>
-                  <div className="text-xs text-gray-500">Content pieces + images created</div>
+                  <div className="text-xs text-gray-500">Articles created - Written content + images ready</div>
                 </div>
               </Link>
 
@@ -763,7 +767,7 @@ export default function Home() {
                 <div className="text-center">
                   <div className="text-sm font-semibold text-gray-800">Published</div>
                   <div className="text-lg font-bold text-indigo-600">{progress.publishedCount}</div>
-                  <div className="text-xs text-gray-500">Content published to site</div>
+                  <div className="text-xs text-gray-500">Live on your site - Articles published and active</div>
                 </div>
               </Link>
             </div>
@@ -781,8 +785,8 @@ export default function Home() {
               <ListIcon className="h-6 w-6" />
             </div>
             <div className="flex-1">
-              <h4 className="font-semibold text-gray-900">Keyword Research</h4>
-              <p className="text-xs text-gray-600">Discover opportunities</p>
+              <h4 className="font-semibold text-gray-900">Find Keywords to Rank For</h4>
+              <p className="text-xs text-gray-600">Search for topics your audience wants to read about</p>
             </div>
             <ArrowRightIcon className="h-5 w-5 text-gray-400 group-hover:text-gray-600 transition" />
           </Link>
@@ -795,8 +799,8 @@ export default function Home() {
               <GroupIcon className="h-6 w-6" />
             </div>
             <div className="flex-1">
-              <h4 className="font-semibold text-gray-900">Clustering & Ideas</h4>
-              <p className="text-xs text-gray-600">Organize strategy</p>
+              <h4 className="font-semibold text-gray-900">Organize Topics & Create Outlines</h4>
+              <p className="text-xs text-gray-600">Group keywords and create article plans</p>
             </div>
             <ArrowRightIcon className="h-5 w-5 text-gray-400 group-hover:text-gray-600 transition" />
           </Link>
@@ -809,8 +813,8 @@ export default function Home() {
               <PencilIcon className="h-6 w-6" />
             </div>
             <div className="flex-1">
-              <h4 className="font-semibold text-gray-900">Content Generation</h4>
-              <p className="text-xs text-gray-600">Create content</p>
+              <h4 className="font-semibold text-gray-900">Write Articles with AI</h4>
+              <p className="text-xs text-gray-600">Generate full articles ready to publish</p>
             </div>
             <ArrowRightIcon className="h-5 w-5 text-gray-400 group-hover:text-gray-600 transition" />
           </Link>
@@ -823,8 +827,8 @@ export default function Home() {
               <PlugInIcon className="h-6 w-6" />
             </div>
             <div className="flex-1">
-              <h4 className="font-semibold text-gray-900">Internal Linking</h4>
-              <p className="text-xs text-gray-600">Link content</p>
+              <h4 className="font-semibold text-gray-900">Connect Your Articles</h4>
+              <p className="text-xs text-gray-600">Automatically link related articles for better SEO</p>
             </div>
             <ArrowRightIcon className="h-5 w-5 text-gray-400 group-hover:text-gray-600 transition" />
           </Link>
@@ -837,8 +841,8 @@ export default function Home() {
               <BoltIcon className="h-6 w-6" />
             </div>
             <div className="flex-1">
-              <h4 className="font-semibold text-gray-900">Content Optimization</h4>
-              <p className="text-xs text-gray-600">Optimize content</p>
+              <h4 className="font-semibold text-gray-900">Make Articles Better</h4>
+              <p className="text-xs text-gray-600">Improve readability, keywords, and search rankings</p>
             </div>
             <ArrowRightIcon className="h-5 w-5 text-gray-400 group-hover:text-gray-600 transition" />
           </Link>
@@ -1066,10 +1070,10 @@ export default function Home() {
                 </div>
                 <div className="flex-1">
                   <h4 className="mb-1 text-sm font-semibold text-gray-800 dark:text-white/90">
-                    Image Generation
+                    Create Article Images
                   </h4>
                   <p className="text-sm text-gray-600 dark:text-gray-400">
-                    Generate custom images for your content using AI. Create relevant, high-quality images that match your content theme and brand style. Images are automatically optimized and can be added directly to your content pieces.
+                    Generate custom images for your content using AI. Create relevant, high-quality images that match your content theme and brand style. Images are automatically optimized and can be added directly to your articles.
                   </p>
                 </div>
               </div>
@@ -1083,10 +1087,10 @@ export default function Home() {
                 </div>
                 <div className="flex-1">
                   <h4 className="mb-1 text-sm font-semibold text-gray-800 dark:text-white/90">
-                    Automation
+                    Run Everything Automatically
                   </h4>
                   <p className="text-sm text-gray-600 dark:text-gray-400">
-                    Set up automated workflows to streamline your content creation process. Schedule content generation, automatic publishing, keyword monitoring, and other tasks to save time and maintain consistency.
+                    Set up schedules to create and publish content on its own. Automate keyword monitoring, content generation, image creation, and publishing to save time and maintain consistency across your site.
                   </p>
                 </div>
               </div>
@@ -1100,10 +1104,10 @@ export default function Home() {
                 </div>
                 <div className="flex-1">
                   <h4 className="mb-1 text-sm font-semibold text-gray-800 dark:text-white/90">
-                    Prompts
+                    Customize Your AI Writer
                   </h4>
                   <p className="text-sm text-gray-600 dark:text-gray-400">
-                    Create and manage custom AI prompts to guide content generation. Customize prompts for different content types, industries, and writing styles. Save and reuse your best prompts for consistent, high-quality output.
+                    Create custom instructions for how AI writes your content. Design prompts for different content types, industries, and writing styles. Save and reuse your best prompts for consistent, high-quality output.
                   </p>
                 </div>
               </div>
diff --git a/frontend/src/pages/Sites/List.tsx b/frontend/src/pages/Sites/List.tsx
index 79bbcdea..69944233 100644
--- a/frontend/src/pages/Sites/List.tsx
+++ b/frontend/src/pages/Sites/List.tsx
@@ -275,7 +275,7 @@ export default function SiteList() {
   };
 
   const SITE_TYPES = [
-    { value: '', label: 'All Types' },
+    { value: '', label: 'Show All Types' },
     { value: 'marketing', label: 'Marketing' },
     { value: 'ecommerce', label: 'Ecommerce' },
     { value: 'blog', label: 'Blog' },
@@ -284,7 +284,7 @@ export default function SiteList() {
   ];
 
   const HOSTING_TYPES = [
-    { value: '', label: 'All Hosting' },
+    { value: '', label: 'Show All Hosting' },
     { value: 'igny8_sites', label: 'IGNY8 Sites' },
     { value: 'wordpress', label: 'WordPress' },
     { value: 'shopify', label: 'Shopify' },
@@ -292,7 +292,7 @@ export default function SiteList() {
   ];
 
   const STATUS_OPTIONS = [
-    { value: '', label: 'All Status' },
+    { value: '', label: 'Show All Status' },
     { value: 'active', label: 'Active' },
     { value: 'inactive', label: 'Inactive' },
   ];
@@ -444,25 +444,28 @@ export default function SiteList() {
                 variant="primary"
                 size="sm"
                 startIcon={<EyeIcon className="w-4 h-4" />}
+                title="See overview and statistics for this site"
               >
-                Dashboard
+                View Site Dashboard
               </Button>
               <Button
                 onClick={() => navigate(`/sites/${site.id}/content`)}
                 variant="secondary"
                 size="sm"
                 startIcon={<FileIcon className="w-4 h-4" />}
+                title="Add, edit, or view all articles for this site"
               >
-                Content
+                Manage Content
               </Button>
               <Button
                 onClick={() => navigate(`/sites/${site.id}/settings`)}
                 variant="outline"
                 size="sm"
                 startIcon={<PlugInIcon className="w-4 h-4" />}
+                title="Update connection details and publishing settings"
                 className="col-span-2"
               >
-                Settings
+                Configure Site
               </Button>
             </div>
           </div>
@@ -491,9 +494,9 @@ export default function SiteList() {
 
   return (
     <div className="p-6">
-      <PageMeta title="Sites Management - IGNY8" />
+      <PageMeta title="Your Websites - IGNY8" />
       <PageHeader 
-        title="Sites Management" 
+        title="Your Websites" 
         badge={{ icon: <GridIcon />, color: 'blue' }}
         hideSiteSector={true}
         navigation={<ModuleNavigationTabs tabs={sitesTabs} />}
@@ -507,8 +510,9 @@ export default function SiteList() {
             variant="success" 
             size="md"
             startIcon={<PlusIcon className="w-5 h-5" />}
+            title="Connect a new WordPress or Shopify site to create content for it"
           >
-            Add Site
+            + Add Another Website
           </Button>
         </div>
         <div className="flex items-center gap-3">